I get asked a lot: “Can you take a look at my site?” And what musicians usually mean is: “Help: I don’t know where to start but this thing isn’t working for me.” When it comes to websites, we’ve all seen the good, the bad, and the downright embarrassing. And while I...
Want to book more concerts? Wondering what to focus on in your promo materials? I've got you covered. Here is . . . For musicians: 3 secrets to a great promo video. To help, check out the inspiring promo video example below from guitarist/composer Kaki King. Why...
MONDAY BYTES - June 4, 2012 Whether you want to promote a new album, your private teaching studio, or your next concert, you need to consider the story of what it is you are offering. Scheherazade had 1001 compelling stories: do you? I'm a big fan of Terry O'Reilly's...
