If you're like most musicians, you hate promoting yourself. If marketing makes you feel like a sell-out, a fraud, or a cheesy used car salesman, the good news is here. Read on for the #1 solution for musicians who hate to self-promote. Most of us associate marketing...
Book More Performances
You’ve got two options: chocolate or vanilla. What will you choose?⚡
When there are just two choices, decision making is easier. Imagine you've got two options: chocolate or vanilla. What will you choose? When it comes to prioritizing your summer projects, let’s keep it simple. What do I mean? If you’re like most musicians, you make...
Musician Self-Promotion: 8 tips for editing your promo materials like a pro
Want to immediately improve any of your marketing materials so you can book more and better work? If your bio, online profiles, email pitches, website text, grant proposals, cover letter, and/or CV could use some help, then this is for you. Let's tackle Musician...
How to handle rejection in an unfair music profession
Rejection—it’s an inevitable part of life as a professional musician. You fail to advance in an audition round, your grant proposals are turned down, or you experience radio silence in response to your email pitches. Rejection just comes with the territory. The...
How to Write an Amazing Musician Bio (+ Templates & Examples)
Promoting your music career starts with your Bio. It’s the essential foundation needed to tell the world who you are and what you have to offer. Having a compelling musician Bio is important because whether it’s on your website, your social profiles, in a press...
5 Artist Management Myths
Let’s unpack the most common 5 Artist Management Myths that keep musicians playing small in their careers. As a veteran music career coach, I’ve found far too many musicians are misinformed about what artist management is, how it works, and whether or not they’re...
To book more concerts check your programming!
The success of your email pitches has everything to do with piquing the curiosity of the presenter and getting her or him to click "play." So if you want to book more concerts check your programming! Because if you're not a household name, then it's got to be your...
Where to send concert pitches
A while back a musician asked me about where to send concert pitches. She wanted to know how to find appropriate places to perform so she could send more targeted pitches and get better results. Good question. I was glad she asked because we all have venues we'd like...
5 Dynamic Bio Prompts
Do you want a better Bio? One that sparks connection and interest, gets readers to click "play," and then hire you? If so, you'll want to use my 5 dynamic Bio prompts. Spoiler alert: your Bio should be more than a boring list of credentials. YOU are more than that....
Musicians’ Networking Solutions
If real-time in-person networking makes your skin crawl, then try my Musicians' Networking Solutions to change your mindset and change your world! Let me level with you. I used to hate even the IDEA of networking. It brought to mind sleazy sales people pressing their...