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Seth Godin
Want more teaching opportunities? Clarify your promise
In a crowded market—where many qualified musicians are competing for the same teaching jobs and students—how do you stand out? How do you become the obvious choice? If you want more—and better—teaching opportunities . . . Clarify Your Promise. This means your teaching...
The Musician Mindset Shift That Changes Everything
Each day, there’s the work that needs to be done—and there's the energy it rides on. Your attitude toward your artistic work directly impacts its quality, as well as how much you get done, and how you feel about your progress. Who knew that one simple mindset shift...
Artistically — are you “playing it safe”?
I've got an uncomfortable question for you: Artistically — are you “playing it safe”? Think about the work you did this past week—in the practice room or composition studio, in rehearsals, in teaching, and in concert. What took courage? When and how did you dare...
Want to know the impact you’re making through your music?
It’s uncomfortable question #147, one that too many of us try to avoid: What's the impact you're making through your music? Let’s talk legacy: yours, mine, ours. This has been on my mind lately because as we enter the darker, colder season of these challenging times,...
The #1 solution for musicians who hate to self-promote
If you're like most musicians, you hate promoting yourself. If marketing makes you feel like a sell-out, a fraud, or a cheesy used car salesman, the good news is here. Read on for the #1 solution for musicians who hate to self-promote. Most of us associate marketing...
Musicians’ Networking Solutions
If real-time in-person networking makes your skin crawl, then try my Musicians' Networking Solutions to change your mindset and change your world! Let me level with you. I used to hate even the IDEA of networking. It brought to mind sleazy sales people pressing their...
Urgent vs. Important
How well are you dealing with the artist's struggle of the urgent vs. important? In his terrific book Making Your Life as an Artist, Andrew Simonet writes, “Most artists spend the vast majority of their time dealing with immediate problems. The PR package that was...
What’s your online persona?
Question for you: Who are you online? What's your online persona as a musician and human? We all have a version of ourselves that we project online. Trouble is—the version we actually project may not be the one we intend. Especially when we're looking to promote our...
Is your mission statement a mess?
Is your mission statement a mess? Chances are the answer is YES because most musician's mission statements are dreadful. Whether they're for our ensembles, organizations, or ourselves, musician's mission statements tend to be full of hot air, clichés, and sweeping...
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