zero/sum

Scarcity Thinking is the Other Virus

It's a common problem that most musicians experience. But now, in these uncertain times, Scarcity Thinking has become the other virus—and it's quietly spreading and limiting musicians' potential. Scarcity thinking is the zero-sum paradigm of life. It keeps us rooted...

Musician: Does this sound like you?

My client David, an accomplished pianist, came to me because he wanted to learn how to book higher-profile performances—both solo recitals and concerto opportunities. As a musician does this sound like you? David had been booking his own concerts for about 3 years and...