Eric Tucker

Fundraising Secrets for Musicians: the art of the thank you

Donors don't give for the tax deduction. They don't give for prestige. They give because of how it makes them feel. Good about themselves. Good about being able to help a good cause. And the thank you, or the silence, confirms whether they made the right call. You...

How to improve your fundraising pitches

It's a question I hear pretty often: How can I raise more money? The answer in part is to learn how to improve your fundraising messages. Start by paying attention to the fundraising pitches that you receive. Notice what works, what's effective. Notice when the pitch...