Do you want a better Bio? One that sparks connection and interest, gets readers to click “play,” and then hire you? If so, you’ll want to use my 5 dynamic Bio prompts.
Spoiler alert: your Bio should be more than a boring list of credentials. YOU are more than that. Effective Bios reveal your humanity—and spark genuine curiosity. An effective musician Bio gets readers to check out your music, sign up for your newsletter, or click “contact.”
To help my clients unearth material for their Bios, I often use writing prompts. The 5 below are designed to reveal your purpose — the “WHY” behind the work you do. By answering these you’ll be one step closer to having a great Bio that reflects the real you at your very best.
I’m not pretending that these prompts are easy or that they’re quick fixes. They require reflection. Many musicians have never had to answer why they do what they do. They’ve been making music for so long, they’ve never thought about their WHY. Which is a shame because it turns out that . . .
Your WHY is a powerful tool
Articulating your WHY can be liberating. And it can make all the difference in the world, because having promo materials that reveal your true self inspires readers to connect.
This is worth the time. Try journaling with these as free writing exercises. Turn off your distractions, put a timer on, and give yourself 4 minutes with each prompt and then see what happens.
Once you finish the 4 minutes, read aloud what you wrote and circle the words that seem most energizing—the ones that tug at your gut. These are the ideas and phrases that might be good in your Bio.
Here are the 5 Dynamic Bio Prompts:
Reflect on the most rewarding experience you’ve ever had with an audience. Complete the statement, “This experience meant the world to me because . . .”
Consider your motivation as a musician. How would you complete the sentence? “I make music in order to . . .”
#3 Audience Experience
Get clear about your intentions: “What I most want my audiences to experience is . . .”
#4 Repertoire specialists
If you’re a particular repertoire “specialist” use this: “The reason I perform this particular repertoire is . . .”
#5 Changing the world
Last question, “What’s the change you seek to make through your music?”
I get it, this question can feel grandiose.
Maybe you think, “I’m a musician not a politician. I just want to make music because that’s what I love doing!”
But just imagine for a moment that the whole world saw and heard your work. That it reached people everywhere and kids studied it in school. And, as Andrew Simonet says, “towns brought it to the village green,” — how would the world be different?
And if your motivation really isn’t to make an impact on others, then why the hell would you devote your whole life to this?
So again, I ask . . . What’s the change you seek to make through your music?
Now that you have my 5 Dynamic Bio Prompts, I’m really hoping you’ll do the free writing exercise and get your purpose on and your WHY into your Bio.
To see how this can play out in Bios, here are a few . . .
Examples of Bio excerpts that communicate musicians’ WHY
“Leanna Primiani is a musical storyteller. Transforming traditional narratives, she writes music that changes how listeners see themselves and the world around them.”
“Committed to advancing and promoting Hispanic and Latin vocal music, Dora Cardona’s distinctive programming features both well-known and undiscovered treasures of this repertoire.”
“Known for his gutsy, colorful and nuanced playing—and the communicative clarity of his performances—violist Anthony Devroye has helped people deepen their connection to great music for over 20 years.”
“Pianist Nathaniel LaNasa discovers fresh possibilities of sonority, gesture, and storytelling in music — especially in music being written NOW.”
“No matter what the program or setting, Jennifer’s aim is to connect with her audience so that together they can share in the experience of transforming text and sound into meaning.”
If you’re curious about getting help with your promotional materials through expert music career coaching, find the details here.
Dream Big, Plan Smart, Live Well